Senior Marketing Specialist

Jack Henry is currently looking for a marketing professional who has experience developing and executing marketing campaigns and programs to drive demand for financial solutions in both bank and credit union audiences. The Senior Marketing Specialist is expected to demonstrate advanced product knowledge and to research, understand, and articulate financial institution segments, needs, and opportunities. This role is focused on driving marketing activities that contribute to sales results and to plan and serve as project sponsor to identify, ideate, propose, budget, and manage marketing initiatives across their areas of responsibility.

What you’ll be responsible for: 

• Coordinates trade shows, advertising, collateral materials, mass marketing, telemarketing, database management and other marketing activities.
• Develops and implements marketing campaigns as appropriate for given products; campaigns may consist of a variety of tactics, including webinars, digital, email and more.
• Coordinates the strategy, development and review of all marketing materials. 
• Manages paid media specifications with internal and external stakeholders in support of channel and tactical development through execution.
• Handles administrative, customer satisfaction, internal & external communications.
• Manages stakeholder relationships to facilitate goal achievement, collaboration, initiative status and results.
• Collaborates with marketing team for continuous improvements to self, initiatives and new marketing approaches.

What you’ll need to have: 

• Minimum of six years of experience in marketing. 
• Experience working specifically in financial services marketing.

• Bachelor’s degree required. 

What would be nice for you to have: 

• A seasoned marketer with a wide range of experience and able to resolve complex issues. Works on complex and diverse projects. Analysis requires an in-depth evaluation of variable factors. Exercises excellent judgment in selecting methods, techniques and evaluation criteria for obtaining solutions.
• Knowledge of financial industry technical solutions, financial industry audiences, and competitive market environment.
• Budget management experience.
• Excellent experience in the development of marketing campaigns and initiatives (online and offline tactics, multiple channels) from strategy through measurement.
• Experience developing marketing strategies and plans, and leading marketing project management across digital and creative services teams preferred.

• Excellent skills in written and verbal communications, stakeholder relations, and project management.
• Excellent knowledge of company products and services.
• Excellent knowledge of technical, financial, and banking industry and competitive market environment.
• Excellent knowledge of Microsoft Office (Word, Excel, PowerPoint) and marketing automation (e.g.: HubSpot).

If you got this far, we hope you're feeling excited about this opportunity. Even if you don't feel you meet every single requirement on this posting, we still encourage you to apply. We're eager to meet motivated people who align with Jack Henry's mission and can contribute to our company in a variety of ways.

Why Jack Henry?

At Jack Henry, we pride ourselves through our motto of, "Do the right thing, do whatever it takes, and have fun." We recognize the value of our associates and believe much of our company's strength and success depends on their well-being.

We demonstrate our commitment by offering outstanding benefit programs to ensure the physical, mental & financial well-being of our people is always met.

Culture of Commitment

Ask our associates why they love Jack Henry, and many will tell you it is because our culture is exceptional. We do great things together. Rising to meet challenges and seeking opportunities is part of who we are as an organization. Our culture has helped us stay strong through challenging times and we credit our dedicated associates for our success. Visit our Corporate Responsibility site to learn more about our culture and commitment to our people, customers, community, environment, and shareholders.

Equal Employment Opportunity

At Jack Henry, we know we are better together. We value, respect, and protect the uniqueness each of us brings. Innovation flourishes by including all voices and makes our business - and our society - stronger. Jack Henry is an equal opportunity employer and we are committed to providing equal opportunity in all of our employment practices, including selection, hiring, performance management, promotion, transfer, compensation, benefits, education, training, social, and recreational activities to all persons regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, genetic information, pregnancy, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, and military and veteran status, or any other protected status protected by local, state or federal law.

No one will be subject to, and Jack Henry prohibits, any form of discipline, reprisal, intimidation, or retaliation for good faith reports or complaints of discrimination of any kind, pursuing any discrimination claim, or cooperating in related investigations.

Requests for full corporate job descriptions may be requested through the interview process at any time.